
ORIO ROOFTOP RESTAURANT
Brand design
ORIO is a conceptual branding project inspired by a rooftop restaurant located in Spain, where the night sky becomes part of the experience. From this elevated setting, the stars are especially visible during summer evenings, creating a unique atmosphere that blends dining with stargazing.
This natural connection to the sky became the foundation of the brand concept. While the visual identity maintains a warm Mediterranean aesthetic, the name ORIO introduces a subtle celestial influence — evoking the feeling of constellations, planets, and the magic of night dining. The star symbol within the logo reinforces this idea, serving as a visual bridge between the rooftop setting and the sky above.
The colour palette was carefully selected to preserve the Mediterranean character through earthy, warm tones, while the branding elements subtly incorporate the theme of stars and night ambiance. The result is a refined identity that balances coastal warmth with a distinctive, atmospheric narrative.


















